Senior Product Scientist, Agentic Growth & Marketing

Job Overview

About the Senior Product Scientist at Headspace: We are seeking a Senior Product Scientist to own and drive the execution of Headspace's agentic marketing system, a closed-loop growth engine that connects real-time member and campaign signals to evidence-based decisions about how we acquire and retain members at scale.

This is an execution-focused role sitting at the intersection of product strategy, data science, and growth marketing, with a mandate to deliver measurable results and move Headspace beyond static campaigns toward a system that perceives, reasons, and acts continuously across paid acquisition and lifecycle engagement.

Job Description

The system has two interconnected layers.

On the lifecycle side, the agent monitors member behavioral signals in real time, selects the optimal intervention from a curated content and messaging library, and triggers personalized communications across push, email, and in-app channels without a human making each individual decision.

On the paid side, the agent monitors channel-level performance, reallocates budget across platforms, refines audience targeting, rotates and optimizes ad creative from a curated approved library, and surfaces gaps back to the marketing team when member acquisition needs exceed what existing audience strategies or creative assets can address.

Both layers depend on the same foundational infrastructure: clean identity resolution, reliable event logging, and a causal measurement layer that ensures every autonomous decision is rooted in true incremental impact rather than correlation.

We expect this person to routinely ship member-facing prototypes and lightweight experiments to drive learning and produces real member signals.

This role requires the ability to write SQL and Python, contribute to model evaluation, and be a proficient technical partner to engineers. At the same time, this role requires clear communication of requirements and roadmap status to cross-functional teams.

Key Responsibilities

• This is an execution-focused role sitting at the intersection of product strategy, data science, and growth marketing, with a mandate to deliver measurable results and move Headspace beyond static campaigns toward a system that perceives, reasons, and acts continuously across paid acquisition and lifecycle engagement.
• At Headspace, product leaders are expected to model experimentation with purpose, share feedback with care, and bring a deep commitment to the member journey.
• What you will do: Own and drive the execution of the agentic paid media optimization system , managing the decision logic that monitors channel-level performance, reallocates spend across platforms, and ensures the efficient rotation of ad creative based on performance signals while communicating gaps to marketing partners.
• Manage data and feature requirements , partnering with Data Science and Engineering to ensure member-level behavioral signals and model outputs like churn risk and LTV are correctly utilized by the agentic systems to make reliable decisions.
• What you will bring : Required Skills: 3 or more years of experience in product science, data science, or a related field, with a proven track record of driving the execution of product features and systems in production environments.
• Strong hands-on technical depth in SQL and Python, with the ability to build proofs of concept, contribute to data pipeline and feature engineering work, and engage as a credible technical partner to engineers and data scientists.
• Solid grasp of paid media measurement and optimization including incrementality testing, media mix modeling, and the identity resolution and event logging infrastructure required to support cross-channel causal measurement.
• Experience building team-level automation or custom AI tools that reduce team toil and improve the speed of experimentation within a pod.

Required Skills and Qualifications

• This role requires the ability to write SQL and Python, contribute to model evaluation, and be a proficient technical partner to engineers.
• Communicate clear product requirements and status to Engineering and Data Science partners, focusing on the execution of data pipelines, identity resolution, and model consumption patterns required for production.
• Own the marketing measurement foundation including incrementality testing infrastructure, cross-channel attribution, and the identity resolution and event logging architecture required to produce reliable, unbiased causal measurement across paid and lifecycle channels.
• What you will bring : Required Skills: 3 or more years of experience in product science, data science, or a related field, with a proven track record of driving the execution of product features and systems in production environments.
• Demonstrated experience shipping experiments to learn and iterating based on member signals, including the practical execution of marketing automation features or agentic AI prototypes within a dedicated cross-functional team.
• Deep understanding of lifecycle marketing execution, including experience integrating with Braze or similar CRM platforms via API to trigger personalized, event-driven communications at scale.
• Solid grasp of paid media measurement and optimization including incrementality testing, media mix modeling, and the identity resolution and event logging infrastructure required to support cross-channel causal measurement.
• Strong communication and interpersonal skills with the ability to influence and align with marketing, growth, and engineering partners on technically complex systems with real member and business risk.

Benefits and Perks

• Pay & Benefits : The anticipated new hire base salary range for this full-time position is $122,400-$170,000 + equity + benefits.
• We’re proud of our robust package inclusive of: base salary, stock awards, comprehensive healthcare coverage, monthly wellness stipend, retirement savings match, lifetime Headspace membership, generous parental leave, and more.
• Why You’ll Love Working Here: A mission that matters-with impact you can see and feel A culture that’s collaborative, inclusive, and grounded in our values The chance to shape what mental health care looks like next Competitive pay and benefits that support your whole self How we feel about Diversity, Equity, Inclusion and Belonging: Headspace is committed to bringing together humans from different backgrounds and perspectives, providing employees with a safe and welcoming work environment free of discrimination and harassment.
• Further, while employees of Headspace (formerly Ginger) cannot access Headspace products/services, they will be offered benefits according to the company's benefit plan.

Work Location and Schedule

This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.

About the Company

Headspace is the organization connected with this listing. USA Jobs Today displays this opportunity for job discovery only, so applicants should verify company details, application instructions, and eligibility on the official employer website.