Senior Financial Analyst
Job Overview
lulacommerce. com Senior Financial Analyst About Lula Convenience stores are the most underserved vertical in digital commerce - and we're fixing that.
Lula is the commerce platform built exclusively for c-store operators, powering digital ordering, delivery, and in-store commerce for 75+ regional chains across 3,000+ locations.
Job Description
We've processed 10M+ orders and our products - Lula Hub, Lula Direct, and Lula Solo - help convenience stores compete as modern, omnichannel retailers.
The Role We're hiring our first dedicated Senior Financial Analyst to own the financial operations of a fast-growing SaaS and marketplace business.
You'll be the person who knows where every dollar is coming from, where it's going, and what it means for where we're headed.
Reporting directly to the CEO with day-to-day partnership from our fractional CFO, you'll own revenue forecasting, billing, collections, monthly close, and the board reporting that shapes our decisions.
The finance function you build here will be visible in every board deck, every fundraise, and every strategic decision we make. We're a team that values speed, honest pushback, and getting things done over process for its own sake.
We offer competitive salary, meaningful equity, and full benefits. To apply:
Key Responsibilities
- Lula is the commerce platform built exclusively for c-store operators, powering digital ordering, delivery, and in-store commerce for 75+ regional chains across 3,000+ locations.
- This isn't a role for someone who wants to maintain a finance function - it's for someone who wants to build one.
- What You'll Do Revenue & Forecasting Build and maintain forecasting models across subscription, revenue-share (GMV-based), and project-based revenue streams Model new customer cohorts, ramp assumptions, and ARPU trends Reconcile revenue across Stripe, ACH, and partner payouts (Grubhub, ExtraMile, and others) Partner with Sales and Account Management to translate pipeline into a credible revenue forecast Monthly Close & Reporting Own the monthly P&L in partnership with our outsourced accounting team Produce monthly financial packages for leadership and the board Build and maintain KPI dashboards: ARR, ARPU, gross margin, burn, runway, CAC, and others Reforecast against actuals as the business evolves Billing, AR & Collections Own end-to-end invoicing and collections across SaaS subscriptions, rev-share invoices, and project billing Manage failed payments, dunning, and account suspension policies Migrate remaining legacy per-order customers onto subscription billing Investigate and resolve billing discrepancies with customers and vendors Cash & Banking Manage cash flow forecasting, payment timing, and Stripe payout schedules Reconcile bank accounts and partner payouts; surface discrepancies before they compound Support banking operations including account openings and closures Compliance & Special Projects Support tax filings and R&D tax credit documentation Support Series A close and ongoing cap table and equity administration Drive process improvements across payment categorization, internal dashboards, and financial data SLAs What We're Looking For 3–6 years in finance, accounting, FP&A, or revenue operations - ideally at a SaaS, marketplace, or fintech company Strong financial modeling in Excel or Google Sheets; comfortable building from a blank page Fluency with billing and payment systems (Stripe experience a plus) and accounting software (QuickBooks, NetSuite, or similar) Working knowledge of US GAAP and SaaS revenue recognition Sharp attention to detail - you catch reconciliation gaps before they become problems Clear written communication; you can translate numbers for non-finance audiences Self-starter who defines their own scope and operates well with minimal structure Nice to Have Experience with revenue-share or GMV-based revenue models SQL or basic data tooling to pull directly from source systems Background supporting R&D tax credit filings Prior experience at a Seed–Series B startup Familiarity with Carta and equity administration Why Lula You'll have direct access to the CEO, leadership team, and board - not filtered through layers of management.
- The finance function you build here will be visible in every board deck, every fundraise, and every strategic decision we make.
Required Skills and Qualifications
- What You'll Do Revenue & Forecasting Build and maintain forecasting models across subscription, revenue-share (GMV-based), and project-based revenue streams Model new customer cohorts, ramp assumptions, and ARPU trends Reconcile revenue across Stripe, ACH, and partner payouts (Grubhub, ExtraMile, and others) Partner with Sales and Account Management to translate pipeline into a credible revenue forecast Monthly Close & Reporting Own the monthly P&L in partnership with our outsourced accounting team Produce monthly financial packages for leadership and the board Build and maintain KPI dashboards: ARR, ARPU, gross margin, burn, runway, CAC, and others Reforecast against actuals as the business evolves Billing, AR & Collections Own end-to-end invoicing and collections across SaaS subscriptions, rev-share invoices, and project billing Manage failed payments, dunning, and account suspension policies Migrate remaining legacy per-order customers onto subscription billing Investigate and resolve billing discrepancies with customers and vendors Cash & Banking Manage cash flow forecasting, payment timing, and Stripe payout schedules Reconcile bank accounts and partner payouts; surface discrepancies before they compound Support banking operations including account openings and closures Compliance & Special Projects Support tax filings and R&D tax credit documentation Support Series A close and ongoing cap table and equity administration Drive process improvements across payment categorization, internal dashboards, and financial data SLAs What We're Looking For 3–6 years in finance, accounting, FP&A, or revenue operations - ideally at a SaaS, marketplace, or fintech company Strong financial modeling in Excel or Google Sheets; comfortable building from a blank page Fluency with billing and payment systems (Stripe experience a plus) and accounting software (QuickBooks, NetSuite, or similar) Working knowledge of US GAAP and SaaS revenue recognition Sharp attention to detail - you catch reconciliation gaps before they become problems Clear written communication; you can translate numbers for non-finance audiences Self-starter who defines their own scope and operates well with minimal structure Nice to Have Experience with revenue-share or GMV-based revenue models SQL or basic data tooling to pull directly from source systems Background supporting R&D tax credit filings Prior experience at a Seed–Series B startup Familiarity with Carta and equity administration Why Lula You'll have direct access to the CEO, leadership team, and board - not filtered through layers of management.
Benefits and Perks
- What You'll Do Revenue & Forecasting Build and maintain forecasting models across subscription, revenue-share (GMV-based), and project-based revenue streams Model new customer cohorts, ramp assumptions, and ARPU trends Reconcile revenue across Stripe, ACH, and partner payouts (Grubhub, ExtraMile, and others) Partner with Sales and Account Management to translate pipeline into a credible revenue forecast Monthly Close & Reporting Own the monthly P&L in partnership with our outsourced accounting team Produce monthly financial packages for leadership and the board Build and maintain KPI dashboards: ARR, ARPU, gross margin, burn, runway, CAC, and others Reforecast against actuals as the business evolves Billing, AR & Collections Own end-to-end invoicing and collections across SaaS subscriptions, rev-share invoices, and project billing Manage failed payments, dunning, and account suspension policies Migrate remaining legacy per-order customers onto subscription billing Investigate and resolve billing discrepancies with customers and vendors Cash & Banking Manage cash flow forecasting, payment timing, and Stripe payout schedules Reconcile bank accounts and partner payouts; surface discrepancies before they compound Support banking operations including account openings and closures Compliance & Special Projects Support tax filings and R&D tax credit documentation Support Series A close and ongoing cap table and equity administration Drive process improvements across payment categorization, internal dashboards, and financial data SLAs What We're Looking For 3–6 years in finance, accounting, FP&A, or revenue operations - ideally at a SaaS, marketplace, or fintech company Strong financial modeling in Excel or Google Sheets; comfortable building from a blank page Fluency with billing and payment systems (Stripe experience a plus) and accounting software (QuickBooks, NetSuite, or similar) Working knowledge of US GAAP and SaaS revenue recognition Sharp attention to detail - you catch reconciliation gaps before they become problems Clear written communication; you can translate numbers for non-finance audiences Self-starter who defines their own scope and operates well with minimal structure Nice to Have Experience with revenue-share or GMV-based revenue models SQL or basic data tooling to pull directly from source systems Background supporting R&D tax credit filings Prior experience at a Seed–Series B startup Familiarity with Carta and equity administration Why Lula You'll have direct access to the CEO, leadership team, and board - not filtered through layers of management.
- We offer competitive salary, meaningful equity, and full benefits.
Work Location and Schedule
This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.
About the Company
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