Senior Demand Generation Manager

Job Overview

The Opportunity: Data privacy has become one of the most strategic challenges facing modern enterprises - sitting at the intersection of AI governance, data operations, and customer trust.

As companies adopt AI at scale, they need new ways to automate privacy and manage risk without slowing innovation.

Job Description

DataGrail has launched the first agentic privacy platform, and we're entering a pivotal phase of growth as we scale toward the next stage of the business.

This isn't a blank slate: paid channels are already live with an agency in place, the event calendar is established, and HubSpot and attribution already exist. You're inheriting a functioning engine, with plenty of authority to make it even stronger.

In this role, one person connects both sides of the engine, creating a much tighter link between what we invest, what we learn, and what ultimately produces pipeline.

You'll have real authority to change what isn't working from day one, and on a team this size, a fix you make on Tuesday can be live by Friday.

Key Responsibilities

• As companies adopt AI at scale, they need new ways to automate privacy and manage risk without slowing innovation.
• As a Senior Demand Generation Manager, you'll own both halves of the pipeline engine: the campaigns that create demand, and the systems that capture, route, score, and measure it.
• You'll lead paid media across channels like Google, LinkedIn, and YouTube and drive the event calendar, including trade shows, webinars, and executive roundtables.
• You'll shape HubSpot as an architect, not just a user, and build the reporting that tells our leadership team whether any of it worked.
• It's a small team with a large surface area, so roughly two thirds of your time goes toward driving demand through campaign strategy, paid media, and events, and the other third goes toward building the systems that make that demand measurable and repeatable through HubSpot architecture, lifecycle programs, and attribution.
• By the end of the year, you'll be the person leadership trusts for a straight answer on whether campaigns and events are actually working.
• What You'll Do Translate GTM priorities, ICP definitions, and quarterly pipeline targets into integrated campaigns across paid, events, and email, then build and ship them yourself.
• Own paid media end to end, building, launching, and optimizing campaigns across Google Ads, LinkedIn Campaign Manager, and YouTube while partnering with our agency on execution.

Required Skills and Qualifications

• Direct paid media execution, with hands-on experience building, optimizing, and pacing campaigns in Google Ads and LinkedIn Campaign Manager, not just briefing an agency.
• B2B SaaS demand generation experience, ideally within a considered, multi-stakeholder sales cycle.
• Experience owning event strategy and execution, including trade shows, webinars, and executive-level programs like roundtables or dinners.
• Bonus Points Experience in privacy, data governance, security, compliance, or another regulated, technical software category.
• Marketo or Pardot experience alongside HubSpot.
• Experience being the first or founding owner of a demand gen or marketing ops function, from the ground up with hands-on responsibility for building and scaling it.
• Please note that the base compensation range below is a guideline and the final compensation will be based on factors such as qualifications, skill level, and competencies.

Benefits and Perks

• Bonus Points Experience in privacy, data governance, security, compliance, or another regulated, technical software category.
• All full-time regular employees are eligible for equity, health, dental & vision insurance plans, remote-first working environment, 401k savings plan, parental leave, wellness benefits, flexible time off, paid holidays, and a work from home stipend.
• Benefits are subject to change.

Work Location and Schedule

This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.

About the Company

DataGrail is the organization connected with this listing. USA Jobs Today displays this opportunity for job discovery only, so applicants should verify company details, application instructions, and eligibility on the official employer website.