Content Marketing Manager

Job Overview

NetBox Labs is looking for a Content Marketing Manager with [4+] years of experience to scale its integrated marketing campaigns to the next level.

Reporting to our Vice President of Marketing, you will be responsible for the creation of multiple content channels, drive brand maturity and consistency, and enhance our content marketing engine.

Job Description

Your ultimate goal is to establish the brand and content foundations for an innovative, rapidly-scaling, and market-defining business.

NetBox Labs is the commercial steward of open source NetBox, the world’s most popular network source of truth, and Orb, the next-generation open source network observability platform.

NetBox powers thousands of companies, and NetBox Labs is backed by investment from Notable Capital (formerly GGV), Grafana Labs CEO Raj Dutt, Flybridge, IBM, Salesforce Ventures, and Mango Capital.

Key Responsibilities

• NetBox Labs is looking for a Content Marketing Manager with [4+] years of experience to scale its integrated marketing campaigns to the next level.
• Reporting to our Vice President of Marketing, you will be responsible for the creation of multiple content channels, drive brand maturity and consistency, and enhance our content marketing engine.
• This is a hands-on, high-visibility role that will be responsible for both strategy and execution while working closely with executives and a cross-functional team.
• You will be responsible for: Developing and executing a content marketing strategy aligned with GTM goals Creating persona-based content for all stages of the marketing and sales funnel on key use cases Producing high-impact, AEO/SEO-optimized blog content, in-depth ebooks and whitepapers, external sales collateral, videos etc.
• Keeping your finger on the pulse of sales conversations, industry trends, and the NetBox ecosystem and using those findings to craft meaningful content assets that drive engagement with key audiences Driving campaign effectiveness through measurement of content conversion and testing On occasion, writing and editing email or web copy for marketing and sales use cases You will work closely with: Product marketing, growth marketing, and partner sales to develop on-message assets for go-to-market campaigns External communications leader to ensure consistency in brand standards and overall message Community marketing to amplify our community’s contributions and the NetBox brand People team to align our content with the values and culture of the company and community and shape the way NetBox Labs connects with current and potential employees Customer success, engineering, and product teams to support their audiences and tell their stories It would be fantastic if you have the following background: [4+] years as a brand and content marketer building programs and processes from the ground up and directly executing brand and content strategies Excellence in all facets of content creation including creative ideation, project management, editorial operations, and production Portfolio of compelling content across multiple channels, including blogs, eBooks, podcasts, videos, A creative and strategic mindset and experimentalist approach for leveraging content and brand assets to maximize brand impact, reach, and demand gen Direct experience in enterprise SaaS and networking or comfort with highly technical audiences and content Strong communication, interpersonal and cross-functional collaboration skills Excellent writing and editorial skills Experience working in a fast-paced startup environment Experience in both inbound and outbound demand generation About NetBox Labs: NetBox Labs helps companies build and manage complex networks.
• We help customers accelerate network automation by delivering open, composable products and supporting the network automation community.
• Our products include NetBox Enterprise, a fully supported self-managed NetBox with advanced features, and NetBox Cloud, a secure, scalable, and reliable SaaS edition of NetBox.
• We believe diverse teams build better software, and we welcome applicants of every race, color, religion, gender identity, sexual orientation, national origin, age, disability, and veteran status.

Required Skills and Qualifications

• NetBox Labs is looking for a Content Marketing Manager with [4+] years of experience to scale its integrated marketing campaigns to the next level.
• Keeping your finger on the pulse of sales conversations, industry trends, and the NetBox ecosystem and using those findings to craft meaningful content assets that drive engagement with key audiences Driving campaign effectiveness through measurement of content conversion and testing On occasion, writing and editing email or web copy for marketing and sales use cases You will work closely with: Product marketing, growth marketing, and partner sales to develop on-message assets for go-to-market campaigns External communications leader to ensure consistency in brand standards and overall message Community marketing to amplify our community’s contributions and the NetBox brand People team to align our content with the values and culture of the company and community and shape the way NetBox Labs connects with current and potential employees Customer success, engineering, and product teams to support their audiences and tell their stories It would be fantastic if you have the following background: [4+] years as a brand and content marketer building programs and processes from the ground up and directly executing brand and content strategies Excellence in all facets of content creation including creative ideation, project management, editorial operations, and production Portfolio of compelling content across multiple channels, including blogs, eBooks, podcasts, videos, A creative and strategic mindset and experimentalist approach for leveraging content and brand assets to maximize brand impact, reach, and demand gen Direct experience in enterprise SaaS and networking or comfort with highly technical audiences and content Strong communication, interpersonal and cross-functional collaboration skills Excellent writing and editorial skills Experience working in a fast-paced startup environment Experience in both inbound and outbound demand generation About NetBox Labs: NetBox Labs helps companies build and manage complex networks.

Work Location and Schedule

This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.

About the Company

NetBox Labs is the organization connected with this listing. USA Jobs Today displays this opportunity for job discovery only, so applicants should verify company details, application instructions, and eligibility on the official employer website.