Senior Account Executive - Parchment, K12

Job Overview

At Instructure , we believe in the power of people to grow and succeed throughout their lives.

Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.

Job Description

We do this by giving smart, creative, passionate people opportunities to create awesome.

Prospect and identify new business opportunities within K-12 school districts, charter schools, and state education departments. Build and maintain a robust pipeline of qualified leads, managing the full sales cycle from initial contact through close.

Conduct in-depth needs assessments and discovery calls to understand customer pain points and requirements. Deliver tailored presentations and product demonstrations to address the specific needs of K-12 institutions.

Negotiate contracts and pricing agreements, ensuring mutually beneficial outcomes for Instructure and our customers.

Collaborate cross-functionally with Marketing, Product, and Customer Success teams to ensure seamless onboarding and lasting customer satisfaction. Stay informed about industry trends, the competitive landscape, and relevant K-12 education policies.

Key Responsibilities

• And that's where you come in: About the Role The Senior Account Executive, Parchment K12, is responsible for driving new business growth and expanding market share within the K-12 education sector for Instructure's Parchment solution.
• This role focuses on building strong relationships with key stakeholders, understanding their needs, and positioning Parchment as the premier credential management platform for schools and districts.
• Role & Responsibilities Develop and execute strategic sales plans to achieve and exceed assigned revenue targets for Parchment K12.
• Build and maintain a robust pipeline of qualified leads, managing the full sales cycle from initial contact through close.
• Deliver tailored presentations and product demonstrations to address the specific needs of K-12 institutions.
• What You Will Need Bachelor’s degree or equivalent practical experience.
• Experience selling SaaS solutions, preferably in credential management, student information systems, or academic technology.
• Ability to build rapport and trust with diverse stakeholders, including superintendents, principals, registrars, and IT directors.

Required Skills and Qualifications

• What You Will Need Bachelor’s degree or equivalent practical experience.
• 5+ years of successful sales experience in K-12 education technology or a related field.
• Experience selling SaaS solutions, preferably in credential management, student information systems, or academic technology.
• Excellent communication, presentation, negotiation, and interpersonal skills.
• Willingness and ability to travel as required, up to 50%.
• All employees must pass a background check as part of the hiring process.
• Any attempt to misrepresent personal or professional information will result in disqualification.

Benefits and Perks

• We offer competitive, meaningful benefits in every country where we operate.
• Comprehensive wellness programs and mental health support Learning and development resources, including professional development tools and tuition reimbursement, to support your growth The technology and tools you need to do your best work Motivosity employee recognition program A culture rooted in inclusivity, support, and meaningful connection We believe in hiring great people and treating them right.

Work Location and Schedule

This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.

About the Company

Instructure is the organization connected with this listing. USA Jobs Today displays this opportunity for job discovery only, so applicants should verify company details, application instructions, and eligibility on the official employer website.