Performance Creative Strategist and AI Producer

Job Overview

com/ Performance Creative Strategist and AI Producer Remote | Full time | Paid 30-day working trial Icarus Digital Marketing builds and scales direct-response ecommerce brands, including brands in difficult and restricted categories.

We are hiring a hands-on performance creative operator to work directly with the owners on our internal portfolio of brands. This is not a conventional graphic-design role.

Job Description

We need someone who understands why Meta ads convert and can personally turn that understanding into high-quality static and video creative using current AI production tools.

You may come from dropshipping, affiliate marketing, DTC, a performance agency, or a creative media-buying background. We care more about commercial judgment, production ability, speed, and proof of work than polished credentials.

The work You will use and help improve our internal Creative Cockpit. It takes a brand from research and foundational strategy through campaign creation, production, review, and delivery.

For each brand, the system holds brand assets and voice, customer language and audience psychology, pains and desires, necessary beliefs, competitor intelligence, awareness levels, angles, hooks, offer context, prior creative, winners, and performance signals.

Your job is to turn that intelligence into creative that can sell. Read campaign briefs, audience research, voice-of-customer material, and brand strategy documents. Decide what each batch should test and why.

Develop angles, hooks, scripts, concepts, storyboards, and landing-page direction. Personally produce static ads and short-form video ads. Use AI image, video, voice, and editing tools at a high level.

Key Responsibilities

• .com/ Performance Creative Strategist and AI Producer Remote | Full time | Paid 30-day working trial Icarus Digital Marketing builds and scales direct-response ecommerce brands, including brands in difficult and restricted categories.
• The work You will use and help improve our internal Creative Cockpit.
• It takes a brand from research and foundational strategy through campaign creation, production, review, and delivery.
• What you must be good at Direct-response advertising and Meta creative strategy Audience psychology and voice-of-customer interpretation Awareness levels, hooks, angles, mechanisms, objections, offers, and message-market fit Understanding when an ad should lead to a PDP, advertorial, listicle, quiz, or sales page Static ad, UGC, and short-form video production Visual-reference analysis and controlled recreation Current AI image and video workflows using tools such as Seedance, Google Flow/Omni, Nano Banana/Gemini, GPT Image, Higgsfield, Kling, Sora, Veo, or comparable tools Editing, compositing, pacing, captions, sound, and final polish Fast, organised batch production Reading creative performance and choosing the next test You are probably not right for this role if Your portfolio is mostly branding, organic social content, or attractive design without performance context.

Required Skills and Qualifications

• What you must be good at Direct-response advertising and Meta creative strategy Audience psychology and voice-of-customer interpretation Awareness levels, hooks, angles, mechanisms, objections, offers, and message-market fit Understanding when an ad should lead to a PDP, advertorial, listicle, quiz, or sales page Static ad, UGC, and short-form video production Visual-reference analysis and controlled recreation Current AI image and video workflows using tools such as Seedance, Google Flow/Omni, Nano Banana/Gemini, GPT Image, Higgsfield, Kling, Sora, Veo, or comparable tools Editing, compositing, pacing, captions, sound, and final polish Fast, organised batch production Reading creative performance and choosing the next test You are probably not right for this role if Your portfolio is mostly branding, organic social content, or attractive design without performance context.

Work Location and Schedule

This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.

About the Company

Icarus Digital Marketing is the organization connected with this listing. USA Jobs Today displays this opportunity for job discovery only, so applicants should verify company details, application instructions, and eligibility on the official employer website.