Head of Brand & Creative
Job Overview
About Golden Child Golden Child is redefining pet nutrition through an uncompromising focus on health, quality, and culinary craftsmanship.
A Miami-based startup, we bring together veterinary nutrition expertise, classically trained chefs, and supply chain specialists to develop food held to human-grade standards.
Job Description
Our chef-crafted, science-backed Mains and functional Drizzles are designed to support lifelong health. We’re building a brand for people whose dogs are family, grounded in the care that goes into their food and the pleasure of the life they share.
Your immediate focus will be carrying our evolving brand direction through the rebrand and relaunch, while establishing the creative capabilities we need as the business grows.
You’ll connect those expressions through a recognizable point of view, with food and the relationship between dogs and their people at the center. This is a highly hands-on role.
You’ll move between setting brand strategy and shaping the work itself: developing concepts, directing shoots, reviewing packaging proofs, refining copy, and helping the team get projects out into the world.
You will work closely with our CMO and founding team, alongside Growth, Culinary, Veterinary Nutrition, Product, and Operations. What You’ll Own 1.
Key Responsibilities
- Our chef-crafted, science-backed Mains and functional Drizzles are designed to support lifelong health.
- We’re building a brand for people whose dogs are family, grounded in the care that goes into their food and the pleasure of the life they share.
- The Role Golden Child is looking for a Head of Brand & Creative to lead the next chapter of the brand and build the team that brings it to life.
- You will own Golden Child’s creative direction across packaging, campaigns, content, digital experiences, and physical activations.
- You will work closely with our CMO and founding team, alongside Growth, Culinary, Veterinary Nutrition, Product, and Operations.
- Lead the rebrand across customer touchpoints, preserving what makes Golden Child recognizable while developing its next expression.
- Packaging & Physical Brand Experience Lead creative development across food packaging, shipping materials, and the experience of receiving and serving Golden Child.
- Original Content & Storytelling Build an editorial and content plan around Golden Child’s food, veterinary nutrition expertise, and the lives people share with their dogs.
Required Skills and Qualifications
- You will own Golden Child’s creative direction across packaging, campaigns, content, digital experiences, and physical activations.
- Our ambition includes packaging people want in their homes, original films that reveal the people and decisions behind our recipes, and experiences that bring dog owners together.
- Packaging & Physical Brand Experience Lead creative development across food packaging, shipping materials, and the experience of receiving and serving Golden Child.
- IRL Events & Community Experiences Lead the creative concept and brand expression of pop-ups, dinners, kitchen visits, and other gatherings for people and their dogs.
- Work with internal teams and external partners on the details that shape the experience, including the setting, food presentation, printed materials, and photography.
- What We’re Looking For 8+ years of experience in brand and creative roles, including leadership of a multidisciplinary team or substantial creative programs.
- Experience building or evolving a consumer brand, ideally in food, beverage, beauty, wellness, fashion, hospitality, or another design-led category.
- Strong art direction and storytelling skills, with the ability to give precise feedback on design and copy.
Benefits and Perks
- Identify opportunities across food, hospitality, fashion, beauty, and wellness that fit Golden Child’s audience and brand direction.
- Experience building or evolving a consumer brand, ideally in food, beverage, beauty, wellness, fashion, hospitality, or another design-led category.
USA Jobs Today role summary
Role Summary
Head of Brand & Creative at Atomic is a remote United States position and is listed as Full Time.
About Golden Child Golden Child is redefining pet nutrition through an uncompromising focus on health, quality, and culinary craftsmanship.
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Application Checklist
- Review the stated qualifications, including: Packaging & Physical Brand Experience Lead creative development across food packaging, shipping materials, and the experience of receiving and serving Golden Child. Work with internal teams and external partners on the details that shape the experience, including the setting, food presentation, printed materials, and photography.
- Confirm that the official application page still lists the role as open.
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Work Location and Schedule
This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.
About the Company
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