Director of People
Job Overview
WHO ARE WE? Launch Potato is the discovery and conversion company. We reach tens of millions of people every month through our brands, including FinanceBuzz , All About Cookies , and OnlyInYourState .
We turn that attention into real outcomes for our partners, some of the world's leading companies.
Job Description
We run profitable and bootstrapped, with a South Florida HQ and a remote-first team across 18 countries. WHY JOIN US? You own outcomes here, not tasks. We measure work by impact, not activity.
The pace is real, and change is constant, so the people who do best turn change into opportunity instead of waiting for it to settle. Feedback runs direct and lands with respect. Ordinary people make themselves extraordinary at Launch Potato .
Base salary: $170,000 to $190,000. Plus an annual bonus paid as a flat amount rather than a percentage of base. Launch Potato is about 200 people, profitable, and growing.
The performance management system that got us here was built by our SVP of Talent, and he still runs it. That system becomes yours. You're inheriting something that works.
There's a levels framework, a rating scale, a calibration process, and managers who have been through several cycles. It got us to 200 people.
Your job is deciding what carries forward and change-managing the rest, across an org that moves fast and adopts new processes. We want someone who'll find the version that works and then hold it there while the company gets good at it.
Key Responsibilities
- We turn that attention into real outcomes for our partners, some of the world's leading companies.
- Our mission: create predictable, high-value customer acquisition at scale by connecting discovery, intent, and performance across category-leading consumer brands in finance, travel, and entertainment.
- The performance management system that got us here was built by our SVP of Talent, and he still runs it.
- There's a levels framework, a rating scale, a calibration process, and managers who have been through several cycles.
- Performance, total rewards, and compliance are yours to own rather than support.
- You won't spend year one convincing anyone that performance management matters.
- You'll push that further, build the tooling managers actually open, and make everything easier without taking substance out of it.
- If I disagree with where you landed you'll hear it from me early, and if you still think you're right then push back, because I'd rather change my mind than have you go quiet and build something you don't believe in.
Required Skills and Qualifications
- What You'll Bring All required.
- Experience taking a company our size to materially larger, on headcount or revenue, more than once.
- Compliance is required here and it isn't the center of the work You want to redesign the cycle every year You see tooling and automation as somebody else's job You're looking for a recruiting role.
Benefits and Perks
- Plus an annual bonus paid as a flat amount rather than a percentage of base.
- Compensation and benefits you've owned.
- Band design, benchmarking methodology, benefits renewals, the annual comp cycle.
- Benefits renewals and the economics underneath them.
- We value diversity, equity, and inclusion.
USA Jobs Today role summary
Role Summary
Director of People at Launch Potato is a remote United States position and is listed as Full Time.
Launch Potato is the discovery and conversion company.
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Application Checklist
- Review the stated qualifications, including: Experience taking a company our size to materially larger, on headcount or revenue, more than once.
- Confirm that the official application page still lists the role as open.
- Verify the work location and any United States eligibility or work-authorization requirements.
- Tailor your resume to the responsibilities and qualifications stated by Launch Potato.
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Work Location and Schedule
This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.
About the Company
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